Budweiser - Wassup? (1999)

This iconic Budweiser commercial, known for its simple yet unforgettable "Wassup?!" catchphrase, became a cultural phenomenon in the late 90s across the US. It depicted friends calling each other while watching TV, sharing a beer, and repeatedly asking "Wassup?!" Its repetitive nature made it instantly recognizable and incredibly viral, long before social media existed. The phrase permeated everyday conversations, becoming a common greeting among friends and a shorthand for casual connection and hanging out, often associated with watching sports or relaxing. It wasn't just an ad; it was a shared cultural moment that people fondly remember for its humor and ubiquity.