Aqua's "Barbie Girl" was a global phenomenon in 1997, instantly recognizable for its bubblegum pop sound and hyper-stylized music video. The song's playful, tongue-in-cheek lyrics and the band's over-the-top portrayal of Barbie and Ken dolls made it a massive hit, sparking both adoration and controversy. The video's bright colors, plastic-fantastic sets, and Aqua's signature look defined the late 90s pop aesthetic, influencing fashion and visual culture. The song became a defining anthem of the era, played at school dances, on the radio, and in countless commercials, solidifying its place in pop culture history.
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